Direct Mail Marketing

Postcard Campaign

A Direct Mail strategy with proven results for New Patient acquisition, promoting your practice with a focus on what makes your practice unique.

Every Door Direct Mail Strategy

• Design an Oversized Postcard designed to promote your services, branded to your dental practice. Each postcards provides information on your practice along with a special offer or discount as a “Call to Action” for the reader. See our sample gallery for Acquisitional Postcards and Invisalign Day Postcards.

• Define your Target Market Geographically based on your budget.

• Divide the entire Target Market into 12 segments. No Mailing List or Personalization required.

• Mail each month to one of the 12 segments using the Post Office’s lowest Every Door Direct Mail (EDDM) rates.

Targeted Direct Mail Strategy

The Stevens Group can provide “targeted” mailing lists with a wide selection of demographic criteria to market to a specific audience. This allows your practice to focus on the prospects most likely to be receptive to your specific message.

Examples of our Most Popular Targeted Direct Mail Campaigns:

New Movers – Once per year, we recommend mailing just to residents that have moved into your Target Market Geography during the last 12 months.
Age Based Demographics – Many dental services including Pediatric Dentistry, Orthodontics, Implants are common with specific age groups. We work with your to create a mailing list to match your ideal audience.

To Help You Get Started we’re offering

FREE One-Time Design/Layout & Proofs to create a Postcard that is branded to your dental practice.